Free Digital Marketing AI & SEO Courses

Platform: Semrush Academy

Details: Semrush is a premium SEO tool, but their academy is 100% free. This teaches you how to write compelling copy and content that connects with audiences and ranks well.

How to Apply: Register for a free Semrush Academy account.

Link: Semrush Academy

Details: Building a store is only the first step; getting sales is the ultimate goal. This course teaches you how to create an inbound marketing strategy to attract customers to an E-commerce business and drive continuous sales.

How to Apply: Free with a HubSpot Academy account.

Link: HubSpot Ecommerce Course

Platform: Meta Blueprint

Details: Learn directly from the source! This platform teaches you the best practices for running Meta (Facebook and Instagram) ad campaigns and organic posts.

How to Apply: Log in with your Facebook account to access the free training modules.

Link: Meta Blueprint

Platform: Google Skillshop

Details: Data is everything in digital marketing. This course teaches you how to read website traffic and understand customer behavior using Google's official tracking tool.

How to Apply: Sign in with Google and pass the assessment.

Link: Google Analytics Academy

Platform: Great Learning

Details: If you are new to Excel, this is the perfect starting point. It covers data entry, formatting, basic formulas, and keyboard shortcuts that are essential for daily office tasks. You receive a free certificate upon completion.

How to Apply: Sign up for a free account and click enroll.

Link: Great learning Academy Excel 

Platform: Great Learning

Details: This beginner-friendly course covers the complete lifecycle of E-commerce marketing, including customer acquisition, conversion optimization, and retention strategies.

How to Apply: Sign up for free and click enroll.

Link: Great Learning E-Commerce Marketing

Platform: Alison

Details: Dropshipping is a very popular E-commerce model where you do not need to hold any physical inventory. This course explains how to successfully set up and run a dropshipping business using the Shopify platform.

How to Apply: Create a free Alison account.

Link: Alison Dropshipping Course

Details: This course focuses specifically on how to analyze data using Excel. You will learn how to sort, filter, and make sense of large amounts of business data, which is a critical skill for any digital marketer.

How to Apply: Sign up for free and click enroll.

Link:  Great Learning Data Analysis 

Platform: Great Learning

Details: Canva is the most popular and user-friendly design tool for digital marketers. This beginner course teaches you how to create stunning social media graphics, website assets, and presentations quickly. It comes with a free certificate upon completion.

How to Apply: Sign up for a free account and click enroll.

Link: Great Learning Canva Course